Monday 25 July 2011

home

Depending on your viewpoint you might see East London as the home of pretentious skinny jeaned uniform individuals, you might see East London as the place that's really happening right now and the modern centre of London. You might even be confused, wondering why you get such a bemused look when trying to get a bacon sandwich, perhaps that's just me.

I'd like to share with you another view; East London as the home of innovative ideas and digital marketing.

What I'm saying here isn't really anything new, just a confirmation of the trend for great agencies moving eastward. From an outsiders point of view it could be as much to do with rent as it is to do with any kind of collaborative thinking.

I attended a couple of events at the Cannt festival and felt like there was a great community spirit here, I didn't learn a lot but it felt like it was the start of something. There's was also recently the Digital Shoreditch festival which did alot to show the regions serious business credentials. When the Sun calls Shoreditch the Silicon Roundabout you need to stand up and take notice .

Plus the list of forward thinking agencies here is growing all the time.

Poke
Albion
Creature
Syzygy
Skive
Mother
Anomaly 

Next time somebody lays in to the area it's worth a thought.




No comments:

Post a Comment

like